Our Privacy Policy

Our Privacy Policy

Our Privacy Policy

Introduction

Introduction

Welcome to Fusemi ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and services (collectively, the "Service"). Fusemi is a social platform that connects people through shared activities and interests, facilitating real-world connections and experiences.

We are committed to protecting your privacy and being transparent about our data practices. Please read this Privacy Policy carefully. By using our Service, you consent to the collection and use of information in accordance with this policy.


Welcome to Fusemi ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and services (collectively, the "Service"). Fusemi is a social platform that connects people through shared activities and interests, facilitating real-world connections and experiences.

We are committed to protecting your privacy and being transparent about our data practices. Please read this Privacy Policy carefully. By using our Service, you consent to the collection and use of information in accordance with this policy.


Information We Collect

Information We Collect

Personal Information You Provide


Account Information:

  • Full name

  • Email address

  • Phone number

  • Date of birth

  • Profile photos and selfies

  • Username and display name

  • Bio and personal description


Profile Verification Data:

  • Identity verification photos (selfies)

  • Government-issued ID verification (when required)

  • Phone number verification codes

  • Biometric data for photo verification purposes


Activity and Interest Information:

  • Activities you're interested in

  • Availability and scheduling preferences

  • Location preferences for activities

  • Activity history and participation records


Communication Data:

  • Messages sent through our platform

  • Activity coordination communications

  • Group chat messages

  • Photos and videos shared in conversations


Information Collected Automatically


Device and Usage Information:

  • Device type, model, and operating system

  • IP address and general location information

  • App usage patterns and feature interactions

  • Time spent using different features

  • Crash reports and error logs


Location Data:

  • Precise location when using location-based features

  • General area/city for activity matching

  • Location history for safety and verification purposes

  • Check-in locations for activities


Activity Matching Data:

  • Interaction patterns with other users

  • Activity preferences and behaviour

  • Matching algorithm data and preferences

  • Response rates and engagement metrics


Information from Third Parties


Social Media Integration:

  • Public profile information from connected social accounts

  • Friends lists and connections (with permission)

  • Photos and basic information from linked accounts


Payment Information:

  • Payment details for premium features

  • Transaction history and billing information

  • Processed through secure third-party payment processors


Personal Information You Provide


Account Information:

  • Full name

  • Email address

  • Phone number

  • Date of birth

  • Profile photos and selfies

  • Username and display name

  • Bio and personal description


Profile Verification Data:

  • Identity verification photos (selfies)

  • Government-issued ID verification (when required)

  • Phone number verification codes

  • Biometric data for photo verification purposes


Activity and Interest Information:

  • Activities you're interested in

  • Availability and scheduling preferences

  • Location preferences for activities

  • Activity history and participation records


Communication Data:

  • Messages sent through our platform

  • Activity coordination communications

  • Group chat messages

  • Photos and videos shared in conversations


Information Collected Automatically


Device and Usage Information:

  • Device type, model, and operating system

  • IP address and general location information

  • App usage patterns and feature interactions

  • Time spent using different features

  • Crash reports and error logs


Location Data:

  • Precise location when using location-based features

  • General area/city for activity matching

  • Location history for safety and verification purposes

  • Check-in locations for activities


Activity Matching Data:

  • Interaction patterns with other users

  • Activity preferences and behaviour

  • Matching algorithm data and preferences

  • Response rates and engagement metrics


Information from Third Parties


Social Media Integration:

  • Public profile information from connected social accounts

  • Friends lists and connections (with permission)

  • Photos and basic information from linked accounts


Payment Information:

  • Payment details for premium features

  • Transaction history and billing information

  • Processed through secure third-party payment processors


How We Use Your Information

How We Use Your Information

Primary Service Functions


Activity Matching and Discovery:

  • Connect you with people who share similar interests

  • Suggest activities based on your preferences and location

  • Facilitate group formation for activities

  • Improve matching algorithms and recommendations


Safety and Verification:

  • Verify user identities through photo verification

  • Prevent fake profiles and fraudulent accounts

  • Monitor for suspicious or harmful behaviour

  • Maintain community safety standards


Communication and Coordination:

  • Enable messaging between matched users

  • Facilitate activity planning and coordination

  • Send notifications about activities and matches

  • Provide customer support


Service Improvement


Analytics and Optimisation:

  • Analyse usage patterns to improve features

  • Conduct A/B testing for new functionality

  • Monitor app performance and fix bugs

  • Develop new features based on user behaviour


Personalisation:

  • Customise your experience based on preferences

  • Provide relevant activity recommendations

  • Tailor content and notifications

  • Improve matching accuracy over time


Legal and Safety Compliance


Regulatory Compliance:

  • Comply with applicable laws and regulations

  • Respond to legal requests and court orders

  • Investigate potential violations of our terms

  • Protect our rights and the rights of our users


Information Sharing and Disclosure


With Other Users


Profile Information:

  • Basic profile details visible to matched users

  • Photos you choose to share publicly

  • Activity participation history (with privacy controls)


Activity Coordination:

  • Contact information shared with activity partners

  • Location details for planned activities

  • Availability and scheduling information

  • Group activity participation


With Service Providers


Third-Party Services:

  • Cloud storage and data processing providers

  • Payment processing companies

  • Identity verification services

  • Analytics and performance monitoring tools

  • Customer support platforms


Business Partners:

  • Activity providers and venues (with consent)

  • Local businesses offering activities

  • Event organisers and community groups


Legal Requirements


When Required by Law:

  • Comply with legal processes and government requests

  • Investigate potential violations of our terms

  • Protect the safety and rights of our users

  • Prevent fraud and maintain platform security


Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to the same privacy protections.

Primary Service Functions


Activity Matching and Discovery:

  • Connect you with people who share similar interests

  • Suggest activities based on your preferences and location

  • Facilitate group formation for activities

  • Improve matching algorithms and recommendations


Safety and Verification:

  • Verify user identities through photo verification

  • Prevent fake profiles and fraudulent accounts

  • Monitor for suspicious or harmful behaviour

  • Maintain community safety standards


Communication and Coordination:

  • Enable messaging between matched users

  • Facilitate activity planning and coordination

  • Send notifications about activities and matches

  • Provide customer support


Service Improvement


Analytics and Optimisation:

  • Analyse usage patterns to improve features

  • Conduct A/B testing for new functionality

  • Monitor app performance and fix bugs

  • Develop new features based on user behaviour


Personalisation:

  • Customise your experience based on preferences

  • Provide relevant activity recommendations

  • Tailor content and notifications

  • Improve matching accuracy over time


Legal and Safety Compliance


Regulatory Compliance:

  • Comply with applicable laws and regulations

  • Respond to legal requests and court orders

  • Investigate potential violations of our terms

  • Protect our rights and the rights of our users


Information Sharing and Disclosure


With Other Users


Profile Information:

  • Basic profile details visible to matched users

  • Photos you choose to share publicly

  • Activity participation history (with privacy controls)


Activity Coordination:

  • Contact information shared with activity partners

  • Location details for planned activities

  • Availability and scheduling information

  • Group activity participation


With Service Providers


Third-Party Services:

  • Cloud storage and data processing providers

  • Payment processing companies

  • Identity verification services

  • Analytics and performance monitoring tools

  • Customer support platforms


Business Partners:

  • Activity providers and venues (with consent)

  • Local businesses offering activities

  • Event organisers and community groups


Legal Requirements


When Required by Law:

  • Comply with legal processes and government requests

  • Investigate potential violations of our terms

  • Protect the safety and rights of our users

  • Prevent fraud and maintain platform security


Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to the same privacy protections.

Data Security and Protection

Data Security & Protection

Security Measures


Technical Safeguards:

  • End-to-end encryption for sensitive communications

  • Secure data transmission using SSL/TLS protocols

  • Regular security audits and vulnerability assessments

  • Multi-factor authentication options

  • Secure cloud storage with access controls


Operational Security:

  • Employee training on data protection

  • Limited access to personal information on need-to-know basis

  • Regular backup and disaster recovery procedures

  • Incident response and breach notification protocols


Data Retention


Retention Periods:

  • Active account data: Retained while your account is active

  • Communication data: Retained for up to 2 years for safety purposes

  • Location data: Retained for up to 1 year unless deleted earlier

  • Verification data: Retained for compliance and safety purposes

  • Analytics data: Aggregated and anonymised after 3 years


Data Deletion:

  • You can delete your account and associated data at any time

  • Some data may be retained for legal compliance or safety reasons

  • Anonymised data may be retained for analytics purposes

Security Measures


Technical Safeguards:

  • End-to-end encryption for sensitive communications

  • Secure data transmission using SSL/TLS protocols

  • Regular security audits and vulnerability assessments

  • Multi-factor authentication options

  • Secure cloud storage with access controls


Operational Security:

  • Employee training on data protection

  • Limited access to personal information on need-to-know basis

  • Regular backup and disaster recovery procedures

  • Incident response and breach notification protocols


Data Retention


Retention Periods:

  • Active account data: Retained while your account is active

  • Communication data: Retained for up to 2 years for safety purposes

  • Location data: Retained for up to 1 year unless deleted earlier

  • Verification data: Retained for compliance and safety purposes

  • Analytics data: Aggregated and anonymised after 3 years


Data Deletion:

  • You can delete your account and associated data at any time

  • Some data may be retained for legal compliance or safety reasons

  • Anonymised data may be retained for analytics purposes

Your Privacy Rights and Choices

Your Privacy Rights & Choices

Account Controls


Profile Management:

  • Update or delete profile information

  • Control visibility of your information

  • Manage photo sharing and verification settings

  • Adjust privacy preferences for matching


Communication Preferences:

  • Control who can contact you

  • Manage notification settings

  • Block or report problematic users

  • Opt out of marketing communications


Data Rights


Access and Portability:

  • Request a copy of your personal data

  • Download your activity history and messages

  • Export your profile information

  • Receive data in a structured, machine-readable format


Correction and Deletion:

  • Update inaccurate personal information

  • Delete specific pieces of information

  • Request account deletion and data removal

  • Opt out of certain data processing activities


Objection and Restriction:

  • Object to processing for marketing purposes

  • Restrict processing of your data in certain circumstances

  • Withdraw consent for specific data uses

  • Opt out of automated decision-making

Account Controls


Profile Management:

  • Update or delete profile information

  • Control visibility of your information

  • Manage photo sharing and verification settings

  • Adjust privacy preferences for matching


Communication Preferences:

  • Control who can contact you

  • Manage notification settings

  • Block or report problematic users

  • Opt out of marketing communications


Data Rights


Access and Portability:

  • Request a copy of your personal data

  • Download your activity history and messages

  • Export your profile information

  • Receive data in a structured, machine-readable format


Correction and Deletion:

  • Update inaccurate personal information

  • Delete specific pieces of information

  • Request account deletion and data removal

  • Opt out of certain data processing activities


Objection and Restriction:

  • Object to processing for marketing purposes

  • Restrict processing of your data in certain circumstances

  • Withdraw consent for specific data uses

  • Opt out of automated decision-making

Location Information

Location Information

Location Data Collection


When We Collect Location:

  • When you use location-based matching features

  • During activity check-ins and coordination

  • For safety and verification purposes

  • To suggest nearby activities and users


Types of Location Data:

  • Precise GPS coordinates (when permitted)

  • General city or area information

  • Check-in locations for activities

  • Location history for safety purposes


Location Controls


Your Options:

  • Enable or disable location services at any time

  • Choose between precise and approximate location sharing

  • Control location visibility to other users

  • Delete location history from your account

Location Data Collection


When We Collect Location:

  • When you use location-based matching features

  • During activity check-ins and coordination

  • For safety and verification purposes

  • To suggest nearby activities and users


Types of Location Data:

  • Precise GPS coordinates (when permitted)

  • General city or area information

  • Check-in locations for activities

  • Location history for safety purposes


Location Controls


Your Options:

  • Enable or disable location services at any time

  • Choose between precise and approximate location sharing

  • Control location visibility to other users

  • Delete location history from your account

Children's Privacy

Children's Privacy

Fusemi is intended for users 18 years of age and older. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly.

Fusemi is intended for users 18 years of age and older. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly.

Fusemi is intended for users 18 years of age and older. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly.

Cookies and Tracking Technologies

Cookies & Tracking Technologies

Types of Technologies Used


Cookies:

  • Essential cookies for app functionality

  • Analytics cookies to understand usage patterns

  • Preference cookies to remember your settings


Mobile Technologies:

  • Mobile advertising identifiers

  • Push notification tokens

  • App analytics and crash reporting tools


Your Choices

You can control cookie preferences through your browser settings and opt out of certain tracking through your device settings.

Types of Technologies Used


Cookies:

  • Essential cookies for app functionality

  • Analytics cookies to understand usage patterns

  • Preference cookies to remember your settings


Mobile Technologies:

  • Mobile advertising identifiers

  • Push notification tokens

  • App analytics and crash reporting tools


Your Choices

You can control cookie preferences through your browser settings and opt out of certain tracking through your device settings.

Third-Party Links and Services

Third-Party Links & Services

Our Service may contain links to third-party websites or integrate with third-party services. This Privacy Policy does not apply to those external services, and we encourage you to review their privacy policies.

Our Service may contain links to third-party websites or integrate with third-party services. This Privacy Policy does not apply to those external services, and we encourage you to review their privacy policies.

Our Service may contain links to third-party websites or integrate with third-party services. This Privacy Policy does not apply to those external services, and we encourage you to review their privacy policies.

Changes to This Privacy Policy

Changes to Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of material changes by:

  • Posting the updated policy on our website

  • Sending you a notification through the app

  • Emailing you at your registered email address

Your continued use of the Service after we post changes constitutes your acceptance of those changes.

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of material changes by:

  • Posting the updated policy on our website

  • Sending you a notification through the app

  • Emailing you at your registered email address

Your continued use of the Service after we post changes constitutes your acceptance of those changes.

Contact Information

Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: info@fusemi.io
Mail: fusemi L.L.C-FZ
6th Floor, Meydan Grandstand, Meydan Road, Dubai, 282233
United Arab Emirates

For users in the European Union, you also have the right to lodge a complaint with your local data protection authority.

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: info@fusemi.io
Mail: fusemi L.L.C-FZ
6th Floor, Meydan Grandstand, Meydan Road, Dubai, 282233
United Arab Emirates

For users in the European Union, you also have the right to lodge a complaint with your local data protection authority.

Regional Privacy Rights

Regional Privacy Rights

For UAE/GCC Users

As a company incorporated in the UAE, we comply with applicable UAE data protection laws and regulations. You have rights regarding your personal information, including the right to access, correct, and request deletion of your data where applicable under UAE law.

For European Union Users (GDPR)

You have additional rights under the General Data Protection Regulation, including:

  • Right to be informed about data processing

  • Right of access to your personal data

  • Right to rectification of inaccurate data

  • Right to erasure ("right to be forgotten")

  • Right to restrict processing

  • Right to data portability

  • Right to object to processing

  • Rights related to automated decision-making

For California Users (CCPA)

California residents have specific rights under the California Consumer Privacy Act, including:

  • Right to know what personal information is collected

  • Right to delete personal information

  • Right to opt out of the sale of personal information

  • Right to non-discrimination for exercising privacy rights

For UAE/GCC Users

As a company incorporated in the UAE, we comply with applicable UAE data protection laws and regulations. You have rights regarding your personal information, including the right to access, correct, and request deletion of your data where applicable under UAE law.


For European Union Users (GDPR)

You have additional rights under the General Data Protection Regulation, including:

  • Right to be informed about data processing

  • Right of access to your personal data

  • Right to rectification of inaccurate data

  • Right to erasure ("right to be forgotten")

  • Right to restrict processing

  • Right to data portability

  • Right to object to processing

  • Rights related to automated decision-making


For California Users (CCPA)

California residents have specific rights under the California Consumer Privacy Act, including:

  • Right to know what personal information is collected

  • Right to delete personal information

  • Right to opt out of the sale of personal information

  • Right to non-discrimination for exercising privacy rights

Effective Date: July 4, 2025
Version: 1.0

Effective Date: July 4, 2025
Version: 1.0